Danse

Hip-Hop Music App

Role

Product Designer

Tools

Figma

Lovable

Vercel V0

Figjam

Gemini

Time

3 weeks

Danse

Assumptions vs

Real Data

Hip-Hop Music App

Hip-Hop Music App

Danse

Role

Product Designer

Tools

Figma

Lovable

Vercel V0

Figjam

Gemini

Time

3 weeks

Role

Product

Designer

Tools

Figjam

Figma

Gemini

Time

3 Weeks

tl;dr:

tl;dr:

tl;dr:

Created an curating to need of new social dancers

Created an curating to need of new social dancers

What do social

dancers want?

What do the

users want?

What do the

users want?

User Interview Synthesis/

Validation of Assumptions

User

Interviews

Beginner

(<1 year)

Features Catering to

Hip-Hop Specific Themes

Features Catering to

Hip-Hop Specific Themes

3-5 Years

Features Catering to

Hip-Hop Specific Themes

Features Catering to

Hip-Hop Specific Themes

5-9 Years

Features Catering to

Hip-Hop Specific Themes

Features Catering to

Hip-Hop Specific Themes

>10 Years

Features Catering to

Hip-Hop Specific Themes

Features Catering to

Hip-Hop Specific Themes

Find Events Nearby

Connection with Regional/ Local

Community & Artists

Learn Moves

Connection with Regional/ Local

Community & Artists

Community/

Social Media Features

Duet Choreo

Formations

Audio Editor

Marketplace

Explicit Need

Partial Need

Partial Want

No Mention

Take away: Assumptions need to be researched to find if they are needed by users.

What will get built?

What do the

users want?

What do the

users want?

MoSCoW Scoping

User

Interviews

Must haves

Must haves

Map + Events Section

Map + Events

Section

Learning Section

Primary User Needs/

In Study Scope

Primary User Needs/

In Study Scope

Should haves

Should haves

Community/Social Features

User Profiles

Business Sided UX

Onboarding UX

Basic App Features/

Future Roadmap/

Outside Study Scope

Basic App Features/

Future Roadmap/

Outside Study Scope

Could haves

Could haves

Duet Style Choreography Section

Some interest from

secondary users/

Needs testing & validation/

Outside Study Scope

Some interest from

secondary users/

Needs more

testing & validation/

Outside Study Scope

Will Not haves

Will Not haves

Formations Section

Audio Editor

Market

Not enough interest/

Outside Study Scope

Is there competition?

What do the

users want?

What do the

users want?

Feature Gap Analysis

User

Interviews

Learning

Features Catering to

Hip-Hop Specific Themes

Features Catering to

Hip-Hop Specific Themes

Event Finding

Features Catering to

Hip-Hop Specific Themes

Features Catering to

Hip-Hop Specific Themes

Event Brite

Connection with Regional/ Local

Community & Artists

Ticket Master

Connection with Regional/ Local

Community & Artists

Fever

Just Dance Now

Zumba

Steezy

Learn Dance at Home

STREAM

Yes

No

All apps providing the solutions only

ever focus on one of the wanted features.

Conclusion/Next Steps

Conclusion/Next Steps

Conclusion/Next Steps

Anyone who listens hiphop

Anyone who listens hiphop